StubHub Finds Ticket to Effective Digital Asset Management with Cloudinary

eBay-owned StubHub, the world’s largest ticket marketplace for over 10 million sports, music, and theater events in 40-plus countries, serves buyers and sellers, desktop or mobile, with an image- and video-rich app that features interactive seat mapping, 360-degree seating views, and price and best-value recommendations. After acquiring Ticketbis in 2016 and subsequently expanding to over 40 additional markets, StubHub streamlined and automated image management with Cloudinary, netting significant time and cost savings while displaying first-rate images in over 30 viewports across devices.

These impressive statistics that emerged post-Cloudinary adoption speak for themselves:

• Up to 60 percent reduction in page weight.
• Up to six times reduction in image load-times, e.g., after a reduction of an image of Shakira from 25 KB to 10 KB, the download time dropped from 336 milliseconds to 51 milliseconds.
• Three to four times faster page load-times.